Special edition Yamaha Fazer launched in Spain

Yamaha introduced the Fazer in India back in 2009 and since then it’s been exported it to many markets. Spain turns out to be one place that loves the touring spirit of the Fazer. Sales numbers are not available, but the country’ interest in the mini Fazer (called Fazer 16) has grown since the introduction.

To give the Yamaha lovers something special and unique, a limited run Racing White Fazer 16 has been introduced. Yamaha will make only 600 units of the motorcycle and will sell it across all dealerships in Spain. If you recollect, Yamaha offered the same bike in India in limited volumes.

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Race Concepts presents performance kit for Yamaha FZ16

Yamaha took the Indian two wheeler industry by storm in the year 2008 when they launched their best two replica models ever for the Indian market. The Yamaha YZF-R15 and the FZ16 (smaller iterations of the R1 and Fazer bikes) revived their fortunes in the Indian market and helped the company regain its lost reputation.

But soon after the launches Yamaha fans realized both models deserved larger engines with better power and torque figures which would have complemented their looks well. Some felt Yamaha had chosen fuel economy over power, right from the company’ and industry’s perspective, but criminal according to Yamaha aficionados who seek thrill even when commuting for a carton of milk.

In order to fulfill this breed of young customers Yamaha tried out the Daytona kits for both R15 and FZ16 but there were not road legal and were reserved for racing tracks. Soon after other after-market racing and performance enhancement kits came by but none are impressive as Race Concepts’ package.

Race Concepts will be launching a Big Bore kit for the FZ16 which enhances the cubic capacity of the bike to almost 20% making it a 180cc motorcycle. On top of the Big Bore Kit a free flow muffler increases power by 10-15%. The combination of the Big Bore Kit and the free flow muffler raises overall torque and power figures by 30%.

Joel Joseph, the founder of RaceConcepts and the man behind these performance enhancement kits has also tried to improve the fuel efficiency of the FZ16.

If demand for performance kits on Yamaha R15 improves, will Yamaha offer factory-installed kits for the FZ16 and R15 in the future?

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Will Yamaha scooters be as exciting as its bikes?

India is one of the biggest two wheeler markets in the world with an ever growinghttp://www.blogger.com/post-create.g?blogID=8813374625555198017 thirst for fuel efficient commuters which promise to deliver strong and run more. With over 12 million units per annum to be had in the two wheeler sector, this is undoubtedly not a market to ignore or play safe with.

The geared scooters era has certainly come to an end – there’s no better proof to this allegation than the fall of two extremely capable products in the last few years – the iconic Bajaj Chetak and the Honda Eterno. Companies making them decided to end them and moved on to the gearless family.

For a couple of years now Yamaha has been wanting to enter the scooter market which is dominated by the Honda Activa, Hero Honda Pleasure and TVS Scooty. In recent times scooter sales have shown tremendous double-digit growth holding about 18% of the overall two wheeler market which is on the lower side but is rapidly increasing with new and improved products.

Yamaha which internationally sells scooters like the Neo, Fino and Spark on first glance look close to competitor offerings, but will not be launched here. The scooters for India will be developed exclusively for our market in Japan. This is similar to the approach the company took with the FZ16 and R15.

Yamaha has always been boastful of their advance technology and would continue the same trend with their new scooter as well. “The scooter would be the most advance in its class and would take the likes of the Activa and Wego head on” a source has revealed to Business Standard. The model is undergoing development and it will take Yamaha till the end of 2012 to show a finished product.

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Yamaha India posts encouraging sales figures

India Yamaha Motor has registered a staggering 28.5 % growth over July last year. In comparison to the 22,899 units sold in July 2010, this year the company has posted a sales figure of 29, 021.

Correspondingly the exports of the company have also risen. This is due to the inclusion of the new variants in the FZ and SZ series and has led to the highest ever monthly sale the company has achieved this year.

A very pleased Hiroyuki Suzuki, CEO & MD of India Yamaha Motor Pvt. Ltd. has also mentioned that the company is involved in marketing and dealer expansion agendas, especially in tier 2 and tier 3 cities. Backed by this will be reinforcement of customer relations by initiating consumer –centric marketing initiatives like the R 15 One Make Race, the Yamaha Safe Riding Science and Yamaha Service camps.

The ‘YESYAMAHA’ campaign is the company’s initiative towards the existing customers in terms of sales, service and spares. Not only that, Yamaha will approach the festive season with a very optimistic step.

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The Ultimate Motorcycle Calendar 2012

It's reaching the end of the year, and we need to start thinking about calendars; ones we want, and ones we want to give as a gift. In both categories, there's really one if you love classic and custom made motorcycles; BikeEXIF calendar.

The 2012 BikeEXIF Calendar runs for 13 months (so until January 2013), and every month thsi wall calendar has a fantastic and high quality photo of a motorcycle. Photos from motorcycles such as BSA, Brough Superior, Ducati, harley, Honda, Husqvarna, Guzzi, Triumph and Yamaha will look great on any wall.

The calendar is not expensive, since we're talking major art here. US$14.99 will get you this wall adornment.

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Nissan Sunny Diesel Launch In India In January 2012 Expected

Nissan India has launched its global sedan Nissan Sunny in India on Sep 20, 2011 which is a car based on the versatile V-Platform on which Nissan Micra is also based. Nissan Sunny has been launched only in the petrol variant in India with the Nissan Sunny Diesel still few months away from its official launch in India. With a spectacular  starting price of just Rs. 5.78 Lakhs, Nissan Sunny seems to be a strong competitor to most of the cars in the entry level sedan segment. The Diesel option of Nissan Sunny, even if priced at up to Rs. 80,000 more than the petrol counterpart, will be priced at an approximate price of Rs. 6.6 Lakhs approximate price, which is a very aggressive price.

image- Nissan Sunny Sedan

The USP of the Nissan Sunny is the quality and space of the Interiors at an affordable price tag. The diesel engine variant of the Sunny is expected to add fuel efficiency and low running cost to the Sunny. As per some sources close to Nissan, the Nissan Sunny Diesel is expected to break covers around January 2012, which will most likely take place at the Indian Auto Expo 2012 in new Delhi India.
Nissan Sunny Diesel Specifications In India

The expected specifications of Nissan Sunny Diesel to be launched in India in January 2012 are:

    * 1.5 Litre K9K CRDI Diesel Engine
    * Max power of about 85 BHP
    * Max torque of about 200 Nm
    * Fixed geometry turbocharger
    * Expected mileage of close to 20 KMPL (estimated

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Mercedes Benz S- Class Art Edition Unveiled In Mumbai India

In a unique initiative, Saffronart, India’s leading art auction house and Mercedes Benz India, the global premiere automobile brand have partnered for promotion of the arts in India. The result is an exclusive industry partnership inspired by the vibrant art, design and jewelry traditions of India.

image – Mr. Peter Honegg- Managing Director and CEO Mercedes-Benz India with Mr. Dinesh Vazirani, Co-Founder and CEO of Saffronart with the Mercedes-Benz S-Class Art Edition

Mercedes-Benz is supporting the Saffronart Autumn Online Auction of Modern and Contemporary Indian Art being held online at www.saffronart.com on September 21-22, 2011. Celebrating the launch of this auction, today an event was held at ‘Tote on the Turf’ in Mumbai to showcase a selection of lots in the auction, including a wide variety of artworks of exceptional provenance and quality. The event featured modern works by M.F. Husain, S.H. Raza, Arpita Singh and Jehangir Sabavala alongside those of contemporary artists like Atul Dodiya, Shibu Natesan, Anju Dodiya, Subodh Gupta and Surendran Nair.

A special highlight of the partnership was the unveiling of a customized Mercedes-Benz S-Class ‘Art Edition’ at the event, one of a limited edition of two cars specially made to commemorate the alliance between Saffronart and Mercedes-Benz at a special price of Rs 1.14 Cr (Ex Showroom Mumbai).



Dinesh Vazirani, Co-Founder and CEO of Saffronart commented on the association, “Both Saffronart and Mercedes-Benz deeply value aesthetics and have constantly endeavoured to innovate to serve their customers. Through our partnership, we explore and engage with the changing face of aesthetics in India today, as influenced by both its long-standing traditions as well as contemporary trends and forces. Together, we hope to expand and enrich the understanding of the finer aspects of Indian art and aesthetics, and help people set out on new and exciting journeys as informed collectors.”

“Mercedes-Benz is indistinguishable from a refined and luxurious lifestyle, and we have consistently set newer benchmarks for style, quality and luxury for our connoisseurs. We are delighted to be associated with Saffronart and to support creativity and excellence in art. It is a proud moment for us where our wealth of innovation in the creation of automobiles has merged with the unique and imaginative world of art and culture. With our rich heritage and culture we lend our support and dedication to the growth of art in a unique way”, said Mr. Peter Honegg, Managing Director & CEO, Mercedes-Benz India.

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